Leave Your Message
Our best-selling lightweight formulas, trusted by Canadian pet brands for superior clumping, odor control and eco-friendly performance.
Shandong Wangjia Pet Products Co., Ltd — Won Joy Pets
Won Joy Pets is a professional cat litter source manufacturer focused on pet health, dedicated to providing high-end customized OEM/ODM solutions for pet brands worldwide — including Canada's fastest-growing retail and e-commerce channels.
Built on strong manufacturing expertise, we integrate quality, standards, and scalable delivery into a unified system, creating stable and sustainable product value for our Canadian and global partners.
Won Joy operates Swiss-imported core equipment and a fully automated manufacturing and quality control system covering raw material processing, forming, drying, screening, and packaging. With a stable daily output exceeding 200 tons, we ensure large-scale supply capacity while maintaining high batch-to-batch consistency from the source.
Contact UsWe didn't start making cat litter because we discovered a business opportunity. We started because life with cats deserves more care — and more thoughtfulness.
Cats don't complain. Each day, they quietly return to the same corner, trusting us with their most private moments. What we often give back, however, is compromise — dust in the air, unstable clumps, odors that return again and again.
These may seem like small issues, but over time, they affect the ease and comfort of daily life — for both cats and the people who care for them.
So we chose to slow down. To take a closer look at this seemingly simple product. Without chasing trends or creating anxiety, we focused on real, everyday use.
Are the raw materials truly safe? Is the production process clean and consistent? Can every bag be relied on — quietly and steadily?
We believe good cat litter doesn't need to be loud. It should simply do its job well, helping cats feel at ease and giving people peace of mind, so attention can return to what truly matters: love and companionship.
Canada's pet industry is one of North America's most dynamic — and lightweight, plant-based cat litter is at the forefront of its growth.
Canada is home to over 8.5 million pet cats, with ownership rising steadily post-pandemic. Canadian households increasingly treat pets as family members, driving demand for premium, health-conscious cat litter products — especially lightweight, plant-derived options that align with eco-friendly household values.
Canadian consumers rank among the world's most environmentally aware. Across provinces from British Columbia to Ontario and Quebec, shoppers actively seek biodegradable, compostable and low-carbon-footprint pet products. Tofu and cassava-based lightweight litters perfectly match this cultural preference, offering flushable, plant-based alternatives to traditional clay.
Major Canadian pet retail chains — including PetSmart Canada, Global Pet Foods, Pet Valu and independent boutique stores — are rapidly expanding their natural and lightweight litter shelf space. Simultaneously, platforms like Amazon.ca and Chewy Canada have opened direct-to-consumer channels that reward innovative lightweight litter brands with strong organic search visibility.
Canada's major cities — Toronto, Vancouver, Montreal, Calgary and Ottawa — have high-density apartment populations where lightweight cat litter is not a luxury but a practical necessity. Carrying heavy clay litter up multiple floors is a real pain point. Lightweight tofu and cassava litters weighing 30–50% less than clay are a direct, compelling solution for urban Canadian cat owners.
Canadian pet brands and private-label retailers are increasingly sourcing OEM lightweight cat litter from certified Chinese manufacturers. With Canada-China trade routes well-established through Vancouver and other major ports, lead times are competitive. Brands benefit from cost-efficient manufacturing, flexible MOQs and full custom branding — enabling rapid market entry without capital-intensive domestic production.
Multi-cat households are common across Canadian suburbs and rural areas. These households consume significantly higher volumes of cat litter, making cost-per-use efficiency critical. Lightweight, high-absorption clumping litters that extend litter box life and reduce waste frequency are highly valued — representing a strong recurring purchase category for Canadian retailers and subscription services.
Understanding where the market is headed helps Canadian brands make smarter OEM sourcing decisions today.
Bentonite clay litter, once dominant in Canada, is steadily losing market share to plant-based alternatives. Tofu litter (made from soy fiber), cassava litter and corn-starch blends are growing at double-digit annual rates. These materials are lighter, biodegradable and perceived as safer for cats and humans — a trifecta that resonates powerfully with Canadian pet parents.
Canadian retailers are investing in private-label premium cat litter lines to capture higher margins. OEM manufacturers who can deliver consistent quality, customizable formulas and attractive packaging are in high demand. Lightweight litter's higher perceived value supports premium price points — creating a profitable opportunity for Canadian brands working with capable OEM partners.
Canadian consumers and regulators increasingly expect transparency. Eco-certifications, cruelty-free labeling, biodegradability claims and clear ingredient sourcing have become important purchasing triggers. OEM suppliers who provide documentation, safety testing and regulatory compliance support give Canadian brand partners a critical competitive advantage in both retail and online channels.
Direct-to-consumer subscription models for cat litter are gaining traction in Canada. Brands offering lightweight litter through monthly subscription boxes benefit from predictable revenue and lower customer acquisition costs. Lightweight products reduce shipping costs significantly — a structural advantage that makes plant-based litter the preferred choice for Canadian DTC pet brands.
Health-conscious Canadian pet owners — particularly those with asthma, allergies or young children — are actively seeking dust-free cat litter options. Lightweight plant-based litters naturally produce significantly less airborne dust compared to clay alternatives. This health benefit is becoming a primary marketing message for Canadian brands targeting urban, health-focused demographics.
Flushability and compostability are increasingly valued features in the Canadian market, where municipal composting programs are widespread — especially in Toronto, Vancouver and other major cities. Tofu and cassava-based lightweight litters can be safely flushed in most Canadian plumbing systems or composted, eliminating the need for plastic waste bags and reducing landfill contribution.
With over a decade of focus on cat litter manufacturing, we operate with our own R&D team and fully automated production systems. We have long partnered with publicly listed companies and international brands across North America, Europe and Asia.
As one of China's leading lightweight cat litter manufacturers, with a daily capacity exceeding 150 tons, we offer flexible OEM/ODM solutions — delivering consistent quality, reliable supply and full custom branding to Canadian pet businesses of all sizes.
Whether you are launching a new private-label lightweight cat litter brand in Canada, expanding an existing product line or seeking a reliable backup supplier, our team provides end-to-end support from formula development to final packaged delivery.
Four core strengths that make us the preferred lightweight cat litter OEM partner for Canada.
Swiss-imported core equipment ensures every batch meets the highest precision and consistency standards — critical for Canadian retail compliance.
Tofu, cassava and corn-starch formulas — biodegradable, flushable and aligned with Canada's eco-conscious consumer expectations.
200+ tons daily output with flexible MOQs supports everything from startup private labels to large Canadian retail chain orders.
We provide complete documentation, safety certifications and export compliance support to meet Canadian import and retail requirements.
State-of-the-art automated production lines ensuring consistent quality for every Canadian order.
Our quality certifications demonstrate our commitment to safety, compliance and international standards — supporting Canadian import requirements.
Explore our full OEM product lineup — each formulated for the Canadian market's demand for quality, safety and sustainability.
Partner with Won Joy Pets for reliable OEM/ODM manufacturing, flexible MOQs, full custom branding and Canada-ready export documentation. Let's build something great together.